Illuminate Opportunity | Traverse City

Illuminate Opportunity offers a range of services to help you navigate the path forward, whether you are an individual with an idea and don’t know where to start, or an organization that needs to evolve to stay relevant. We are here to help you validate your ideas, think with a fresh perspective, uncover solutions, and improve communications, lighting the way throughout the process.

Illuminate Opportunity LLC, founded by Brittany VanderBeek, operates at the nexus of business, higher education, and the nonprofit sector, championing business as a force for good and preparing the next generation for success. Brittany’s diverse experience spans sustainability strategy consulting at BrownFlynn, Michelin’s Global Leadership Program, corporate philanthropy and ESG strategy at Hagerty, fundraising and community engagement at 20Fathoms, and developing and teaching the Innovation Mindset Credential at Northwestern Michigan College. Through Illuminate Opportunity LLC, Brittany helps individuals and organizations innovate and positively impact the world.


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